It is important to craft your messages according to the medium of communication and for the recipient. You will want a more formal style when writing to the mayor, but a casual tone when preparing a Facebook post.
Here are some ideas on sharing your information. Not all of these may seem necessary or appropriate for your situation, but keep in mind: the more people who hear your message, the greater your support. Acting on several fronts allows you to be more visible to your decision makers.
Tips for a Successful Communication Strategy: